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1.1Amorsarea Amorsarea este o tehnica proprie celor ce lucreaza in comert(in SUA este cunoscuta sub numele de low-ball si este…
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Manipulati si evitati sa fiti manipulati! 3 – Legea coerentei Cand eram mult mai tanar si, desigur, mult mai naiv,…
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Unul dintre cele mai tembele lucruri pe care mi se intampla sa le vad la televizor este folosirea rasetelor inregistrate…
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Definitie Discurs = Expunere, de obicei pe o tema politica, facuta in fata unei adunari; cuvantare (frantuzism inv.) Tratare in…
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6 – Legea simpatiei Cateodata, vorbim despre mecanismele manipularii, am impresia ca exagerez incercand sa explic niste lucruri foarte evidente,…
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Introducere Am da dovada de o naivitate extrema daca am crede ca publicitatea este un domeniu in care onestitatea joaca…
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Manipulati si evitati sa fiti manipulati! 5 – Legea Autoritate Sa presupunem ca, raspunzand unui anunt din ziar, cineva se…
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Manipulati si evitati sa fiti manipulati! 2- Legea reciprocitatii Ideea de a fi “programat” pentru a da anumite raspunsuri si…
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Perioada antica (ca si cea medievala de altfel) este una a razboaielor asa-zis „oneste”. De ce „oneste”? In lupta, fiecare…
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